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NEWS & INSIGHTS
It’s August and all good marketers know what that means, back to school time!
Looking for pet owners? These and more attributes scored for Q3!
How do you find the elusive Gen Z online?
Truthset Adds 4 More Data Providers in Q2 Scoring of Demographic 3P Audiences
Gender targeting - Better than a coin flip?
What percentage of spend targeting Hispanics is wasted?
Truthset named to AdExchanger's Programmatic Power Players List
Think your ads are reaching African American consumers? Think again…
What’s up with Hawaii?
Why Google's FLoCs are a Faustian Bargain for Marketers
4 Reasons Why Marketers Should Care (More) About Data Quality
An Independent Review of an Independent Arbiter of Truth
Truthset and the ANA AIMM Release First of its Kind Multicultural Online Data Benchmarks
Building Trust is Key in the Data Ecosystem
Truthset Launches Data Partner Badges Program
Onemata Partners with Truthset in their Quarterly Data Quality Truthscore Release
Truthset Hires Marketing Veteran Wes Waterston in Response to Market Demand for Data Quality
Alliant Blog: Measuring Data Quality and Working with Truthset
Marketers, Want More Budget? Get Your Data Right