Truthset Scored segments - easy and accurate
Truthset has scored the world’s data, so you can put the most accurate data to work and stop sending ads to the wrong people. Marketers can buy "Truthset Scored" segments anywhere they buy data in the programmatic ecosystem, like LiveRamp Data Marketplace, Adobe’s AAM and TubeMogul, Lotame, The Trade Desk, Xandr, AdSquare and Salesforce/Krux
Benefits for Marketers and Agencies
Use unprecedented, verified audience data to optimize campaign delivery and maximize the reach of every dollar spent
Choose "Truthset Scored" segments to maximize accuracy within programmatic marketplaces
Easily eliminate wasted impressions on inaccurate audiences
Hear it straight from a Marketer:
Truthset hosted Kevin Dean (COO, Infutor) and Rebekah Kennedy (Dir, Consumer Data Strategy, Heineken) to hear about their views of the cookieless world ahead and how data accuracy is continuing to be a critical focus for them now and in the future. Learn about tactical actions they are already taking TODAY.
DATA QUALITY MADE ACTIONABLE
Buy Truthset Scored segments, syndicated with quality data providers, wherever you buy advertising programmatically.
“Data quality is very important to Hershey. We value the Truthset approach to transparency, accountability and quality when selecting our addressable media investments and measuring their performance.”
- Amy Good, Director, Integrated Media, Hershey
GET STARTED TODAY
Use Accurate Segments Easily
Truthset Scored segments available on all leading programmatic platforms.
Choose the only segments verified for accuracy form a number of quality data providers
Measure the impact of accuracy on advertising investment
We Can Also Measure Your Campaign
Contact us to learn about different use cases.
Campaign results at the most granular level(s) available, beyond just age and gender.
Turnkey solution using log files from your DSP.
START SAVING NOW
It's easy to get started using data quality to improve campaign performance and make sure you get what you paid for when using audience segments. Contact us to get started.